TCP is launching a residential LED lamp series delivering a fully dimmable, attractive solution to outdated incandescent lighting. These new LED lamps are unique in both technology and design and include decorative lamps and reflectors with a rated life of 20,000 hours. In addition to its attractive styling, these lamps are energy efficient, saving at least 80% of the energy used by incandescent.

TCP, the leader in compact fluorescent lighting products, introduced  an extensive array of new CFL products and product enhancements at the 2010 Hardware Show in Las Vegas, NV. These exciting new products further enhance TCP’s already comprehensive line-up of energy efficient compact fluorescent lamps.

Leading the product line-up are the new InstaBright™ covered CFLs. “Consumers have identified run up time as a concern when purchasing CFLs. These InstaBright™ products utilize exclusive lamp starting technology that improves initial lamp lumens by more than 50%, resulting in faster lamp run-up time and outstanding initial lumen performance.” said Ellis Yan, CEO of TCP. “TCP’s InstaBright™ products are clearly the best performing lamps of their kind in the industry.” The new InstaBright™ products are offered in 14 watt R20 and R30 reflectors, 14 watt G25 globes and 14 watt A 19 A-lamps.

Also new from TCP is a family of ultra-compact T2 and T3 CFL lamps, featuring TCP’s new full-spiral “Radial/Symmetry” lamp design, which reduces the lamps measured overall length (MOL), and increases lumen output and efficacy. These lamps also feature proven TCP technologies such as lead-free glass and Nano-Ti lamp pre-coating. for improved lumen maintenance. TCP lamps also use environmentally-friendly amalgam which reduces mercury content to well below the US EPA “Energy Star” standards.

These new T2 and T3 CFL lamps will be offered in a wide array of wattages and color temperatures, plus specialty applications such as colored bulbs, bug lights and dimmable versions. These new CFLs have a long rated life, and provide the best lumens-per-watt (LPW) performance in the industry.

All of the new TCP CFL products are tested and certified to meet/exceed FCC and UL compliance, and they also meet the new RoHS requirements which come in to effect in some parts of the US early in 2010. TCP currently has over 300 products which have earned the US Department of Energy’s “Energy Star” designation. TCP is also proud to have received the “Energy Star Partner of the Year” award for the second year in a row.

TCP, the leader in compact fluorescent lighting products, is the proud recipient of the North American Retail Hardware Association’s (NRHA) Gold and Silver Awards for their new promotional packaging. The promotional packaging is part of a larger branding initiative across all of TCP’s energy efficient product lines.

Extensive consumer research and testing was conducted as part of the project. “Having the most innovative technology and the highest quality is not enough. We focused on listening to the customer and designed packaging to fit their needs.” said Jim Connolly, Sr. Vice President – Retail Division at TCP. “This includes everything from how they choose the lamp to how they store it.”

“The idea was to make energy efficient lighting fun,” says Connolly. “The central element throughout both core and promotional items is the presentation of product features in the first person. Add in packaging configurations that are not traditionally used in lighting, and colorful, unexpected graphics and you have TCP’s new packaging.”

The NRHA Gold Award winner is TCP’s 13 watt T2 spiral. The callout “I fit everywhere” brings attention to the lamp’s exceptionally small size and universal fit and the unusual shape of the clamshell brings some fun to a traditionally conservative category.

The NRHA Silver Award winner is TCP’s 13 watt T2 spiral in a 4 pack clear cube. The clear cube allows customers to view the lamps before purchase to confirm they have the correct lamp size, base type and that there is no damage before purchase. The cube is easily re-sealable and can be conveniently stored or stacked unlike traditional clamshell products.

TCP’s new packaging was launched at this year’s Hardware Show in Las Vegas, NV and will be available at retail summer 2010. Promotional packaging is available now in select stores.